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Nilepreneurs initiative boosts SMEs e-commerce exports

Banque du Caire, Egypt (Egypt Today)

Egypt Today

The Nilepreneurs initiative has launched a new program in cooperation with Banque du Caire to help small and medium-sized enterprises (SMEs) promote their products online through e-commerce channels.

“The new program was launched in line with the recent global developments”, director of the centres of excellence for export and supply chains management at the initiative Ahmed Farouk said in a press release on Tuesday.

“The program seeks to increase regional and global market reach via e-commerce, by helping companies improve their products in terms of design and quality and develop new products suited to the needs of overseas markets”, Farouk noted.

The Nilepreneurs is a National fast-growing initiative funded by the Central Bank of Egypt . It is implemented by the Nile University to enhance the ecosystem for entrepreneurs in Egypt through various programs with the support of several banks, government bodies and international organizations.

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